Attract premium clients as the hottest salon in town

(Zero ad dollars required!)

Let’s face it: Promotions, specials, and ads are costly and usually lead to one-time visits from bargain hunters. If they work at all.

And relying on word of mouth alone to grow your business? Psh, never works.

Learn the right way to grow your audience and client base on social media and ditch the ads for good.

Ditch the ads and attract new clients for #free 

Enter  Social Media Mastery for Salon Owners, the one and done way to supercharge your growth on the ‘Gram and in your salon

Finally become the go-to beauty salon in your area while:

Attracting new, premium clientele

Engaging existing clients so they’ll visit again and again

Promoting your team’s expertise and skill

Getting FREE brand exposure and marketing

This course is for you if:

You dread posting to social media, even through you know you *should* do it

Your current content strategy consists of random shots of your salon ... and dog pics

You kinda sorta know what your audience wants. Sometimes? 

“Wait, you can get bookings from social media?” Says you, daily

The thought of creating Reels puts you into a cold sweat

You panic scroll your competitor’s page at 2 a.m. How did they get so many followers?

I’m spilling the tea on how I grew my beauty business to 7-figures without paid ads and crazy promo offers

Each module of Social Media Mastery was created exclusively for beauty salon owners to grow your reach online (psst, so you can get more clients in the door locally):

Take advantage of video on Instagram to attract new viewers and expand your reach. Avoid these common pitfalls and create Reels that make you memorable.

Finding future clients

Module 1:

Getting found on IG

Module 2:

Panic-free content creation

Module 3:

Taking killer photos

Module 4:

Reels that slay

Module 5:

Stories that sell

Module 6:

#Supercharged Engagement

Module 7:

Social media is the secret weapon of successful salon owners

How do I know?

I grew my salon business to over
7-figures in just a few short years, and I did it on Instagram!

Without social media, I’d probably still be offering lash services out of my spare bedroom.

Instead, my salon has over 10K Instagram followers, is the premier luxury beauty salon in my area, and my team averages $85K/month in earnings. 

It’s not magic ... it’s the algorithm! When you get the right mix of content in front of the right audience, amazing things can happen for your local salon business.

Hey, I’m Lauren Lappin!

designed to help you master Instagram

👉🏼 7 modules of content

to help you get started and begin training your team

👉🏼 Pre-recorded videos

to design your brand, find your people, and promote your salon effectively

👉🏼 Worksheets, tutorials, and examples

so you learn at your own pace!

👉🏼 12 months of access

Join Social Media Mastery for Salon Owners and get instant access to:

Ready to slay the ‘Gram in just 7 weeks?


One-Time Payment of

$798 + GST


7 weekly payments of

$137 + GST

Join Social Media Mastery for Salon Owners today and become the it salon in your area.

lauren lappin